White in the city


At the Pinacoteca di Brera white in the city takes to the stage

White. The White of Wellbeing by Oikos is the absolute protagonist of White in the City with the most important names in architecture: Giulio Cappellini, David Chipperfield, Daniel Libeskind, Patricia Urquiola, Stefano Boeri, Aires Mateus, Marco Piva, Zaha Hadid studio called to give their own original interpretation in the Cortile d’Onore and the arcades of the Pinacoteca di Brera.

The project - under the artistic direction of Giulio Cappellini - was born from the idea of ​​putting together the experience gained during our personal journey, by choosing a single common theme - white - a colour that represents purity and creativity.

A project devised and established by Claudio Balestri - President and founder of Oikos - to describe the result of decades of research that culminates in a collection of 187 types of white with different textural finishes that modify the perceptual experience while having the same quantity of white.



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White in the City